Supply side economics. Austerity. Cutting our way to prosperity. The perpetual application of the Laffer Curve.
But you knew that already, right?
Corporate America may finally be catching up to this novel idea. One that was so novel that it dates back at least as far as Henry Ford.
The money quote, if you find this article too long to read:
says that revenue presents a more accurate picture of Corporate
America's health. "You can play with the earnings numbers and have them
skewed," he says. "But you can't mess with the revenue numbers - they
are what they are. If people are not coming in droves to buy your
products, your revenue's going to miss even if your earnings beat projections."
Demand based economies. How do they work again?